Strong demand and sales for the 2023 Mustang Mach-E all-electric SUV have led Ford to not only increase production, but also cut prices for all trim levels as the company looks to keep the pressure on Tesla, which also recently announced price cuts for its lineup.
Related: 2023 Ford Mustang Mach-E Orders Reopen, Prices Swell
Ford claims it made this decision to reduce wait times for customers and take advantage of lower costs. The production side of the coin is the latest example of the Ford+ Plan in action, which shows the brand’s commitment to increasing the value of its electric-vehicle offerings and growing its market share while also continuing to position the Mustang Mach-E as a strong contender in its segment.
Meanwhile, price cuts range from $600 for the Select eAWD Standard Range trim to $5,900 for the range-topping GT Extended Range variant. We have included a quick pricing breakdown below (all pricing includes the $1,500 destination charge).
- Select RWD Standard Range: $47,495 ($900 decrease)
- Select eAWD Standard Range: $50,495 ($600 decrease)
- Premium RWD Standard Range: $52,495 ($3,980 decrease)
- Premium eAWD Standard Range: $55,495 ($3,680 decrease)
- California Route 1 eAWD Extended Range: $59,495 ($5,580 decrease)
- GT Extended Range: $65,495 ($5,900 decrease)
This revised pricing ladder will allow nearly all Mustang Mach-E trims to fall below the $55,000 threshold for the federal EV tax credits that are bundled into the Inflation Reduction Act.
Buyers who have already ordered a 2023 model will also be included in this pricing update, while other customers who took delivery on Jan. 1 or later will be contacted by Ford.
“We are not going to cede ground to anyone. We are producing more EVs to reduce customer wait times, offering competitive pricing and working to create an ownership experience that is second to none,” said Marin Gjaja, chief customer officer for Ford Model e. “Our customers are at the center of everything we do — as we continue to build thrilling and exciting electric vehicles, we will continue to push the boundaries to make EVs more accessible for everybody.”
It’s important to note, however, that the price cuts will not impact the cost of specific packages; the Nite Pony ($800) and GT Performance ($6,000) packages retain their existing prices. However, the extended range battery sees a reduction of $1,600 to a new cost of $7,000.
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